diff --git a/roles/koji_hub/templates/hub.conf.j2 b/roles/koji_hub/templates/hub.conf.j2
index 545aa2c4ce..827e34f2d0 100644
--- a/roles/koji_hub/templates/hub.conf.j2
+++ b/roles/koji_hub/templates/hub.conf.j2
@@ -169,6 +169,8 @@ package_list =
     tag f{{FedoraRawhideNumber}}-coreos-continuous f{{FedoraBranchedNumber}}-coreos-continuous f{{FedoraCycleNumber}}-coreos-continuous f{{FedoraPreviousCycleNumber}}-coreos-continuous && has_perm coreos-continuous && match action add unblock block :: allow
     # CoreOS coreos-pool and coreos-release tags, https://pagure.io/releng/issue/8294
     tag coreos-pool coreos-release && has_perm coreos-continuous && match action add unblock block :: allow
+    # Allow people to manage their side tags, https://pagure.io/releng/issue/9229
+    is_sidetag_owner && match action add unblock block :: allow
     # Catch-all rule.
     all :: deny