diff --git a/roles/taskotron/imagefactory/tasks/main.yml b/roles/taskotron/imagefactory/tasks/main.yml
index 3561249d3f..ba9ea33377 100644
--- a/roles/taskotron/imagefactory/tasks/main.yml
+++ b/roles/taskotron/imagefactory/tasks/main.yml
@@ -12,6 +12,9 @@
 - name: enable imagefactory
   service: name=imagefactoryd state=started enabled=yes
 
+- name: add the imgfac user
+  user: name={{imagefactory_user}}
+
 - name: create directory for shared built images
   file: path={{ imagefactory_shared_dir }} state=directory owner={{ imagefactory_user }} group={{ imagefactory_user }} mode=1755