diff --git a/roles/distgit/pagure/templates/pagure.cfg b/roles/distgit/pagure/templates/pagure.cfg
index 2475a46b9a..32424d37e7 100644
--- a/roles/distgit/pagure/templates/pagure.cfg
+++ b/roles/distgit/pagure/templates/pagure.cfg
@@ -262,5 +262,5 @@ ADMIN_API_ACLS = [
 
 BLACKLISTED_GROUPS = ['forks', 'group']
 
-PROJECT_NAME_REGEX = ^[a-zA-z0-9_][a-zA-Z0-9-_\.+]*$'
+PROJECT_NAME_REGEX = '^[a-zA-z0-9_][a-zA-Z0-9-_\.+]*$'