diff --git a/roles/taiga/tasks/main.yml b/roles/taiga/tasks/main.yml
index b97f41a87f..46f60d921c 100644
--- a/roles/taiga/tasks/main.yml
+++ b/roles/taiga/tasks/main.yml
@@ -75,6 +75,9 @@
 ### DONE with db stuff
 
 ### NEXT, setup taiga-back from git
+- user: name=taiga comment="Taiga System Account"
+  tags: taiga
+
 - file: dest=/srv state=directory
   tags: taiga
 
@@ -87,21 +90,21 @@
   tags: taiga
 
 ## TODO -- make these idempotent with creates=...
-- command: python3 manage.py migrate --noinput
+- command: sudo -u taiga python3 manage.py migrate --noinput
            chdir=/srv/taiga-back
   tags: taiga
-- command: python3 manage.py loaddata initial_user
+- command: sudo -u taiga python3 manage.py loaddata initial_user
            chdir=/srv/taiga-back
   tags: taiga
-- command: python3 manage.py loaddata initial_project_templates
+- command: sudo -u taiga python3 manage.py loaddata initial_project_templates
            chdir=/srv/taiga-back
   tags: taiga
-- command: python3 manage.py loaddata initial_role
+- command: sudo -u taiga python3 manage.py loaddata initial_role
            chdir=/srv/taiga-back
   tags: taiga
-- command: python3 manage.py compilemessages
+- command: sudo -u taiga python3 manage.py compilemessages
            chdir=/srv/taiga-back
   tags: taiga
-- command: python3 manage.py collectstatic --noinput
+- command: sudo -u taiga python3 manage.py collectstatic --noinput
            chdir=/srv/taiga-back
   tags: taiga